INNOVATION'S DIRTY LITTLE SECRET by Larry Osborne is all about uncovering the reality that innovations usually fail. This is important to know because innovators need to be ready to abandon an innovation if it's a failure to move on to another innovation.
Osborne seeks to show leaders and innovators what to do in the midst of and after an innovation fails. The book also seeks to show some characteristics of people who are serial innovators. These are the people that are strategic and flexible, and who know where to apply themselves when it comes to innovation. The book is about how to grow as an innovator, embrace the dirty little secret of innovation, and get on the path toward your next innovation.
The book is relatively short, which is good if you don't have a lot of time to focus on reading about innovation when you want to be doing the work of innovation.
Review copy provided by the publisher through Cross Focused Reviews
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